Driven from the heart to raise awareness and money to find a cure, Claudia, and her family started selling lemonade, with no prior business knowledge, from a stand at their local market.
Claudia is the co-founder of CSJ Lemonade, an idea born from her 11-year old daughter wanting to make a difference in a big way. CSJ Lemonade is as a fundraising initiative for Motor Neuron Disease, a disease that unfortunately affected Claudia’s father.
The business was operating and they were learning however Claudia noticed that she was having fears emerge around her success and the success of the business. She realised that if she was to grow, her internals had to shift and she couldn’t do it alone. Claudia reached out for help from The Game Changers and her journey of positive change unfolded.
Focusing on starting from the inside, her inner game, Claudia has grown from the inside out, and created many opportunities within the business for the family. The sky is truly the limit for CSJ Lemonade, and its plight to cure MND. We at The Game Changers have no doubt that you’ll be seeing CSJ Lemonade on the shop shelves soon!