Far too often, we limit the potential growth of our business because we don’t feel that we have the time or the resources to make things happen.
We rely on ourselves to do everything.
But as Henry Ford once said, “The smartest man in the room surrounds himself with people who are smarter than he.”
Instead of expecting to be the expert at everything (CFO, chief engineer, sales manager, and so on)... Henry leveraged the power of others to achieve his goals.
That’s what YOU need to start doing in order to grow.
“That’s easy for you to say, Barry! I can’t afford more staff!!”
Hang on – let me explain.
I know that for many of you, you’re the main employee of the business.
Maybe you’ve got a team around you, but I’m betting you’re wearing many, many hats.
And I know that it’s not as simple as just hiring a team to help you – after all we’ve only ever got the current capacity of our revenue to invest back into our business.
But that doesn’t mean you still can’t leverage more from what you’ve got right now.
If you start to seek out opportunities to leverage the resources you have, you’ll realise there’s no limitation on how fast you can grow.
Because there’s actually no limitation of resources around you.
Only a limitation of resourcefulness.
If you believe you’re limited by the amount of resources you have available to you... your REAL limitation is your mindset.
There’s always an answer. It just requires us to think outside the box to identify and pull together the right people to make stuff happen.
So my challenge to you today is this.
Look around at wherever you’re feeling the pinch the most.
Could be that you’re feeling ‘time poor’. Or not skilled enough to achieve a goal (yet). Or lacking cash to hire a manager or other new staff member.
Start to think about how you could leverage someone ELSE’s resources to give you a boost towards your goals.
Off the top of my head, here’s a few ways you could leverage more for your business without spending a dime:
+ Apply for a funding grant.
+ Approach another business whose service is complimentary to yours and offer a joint venture.
+ Create an affiliate program for your business where others do the selling for you on commission.
+ Barter or contra with another provider skill-for-skill (eg: you might approach a
Facebook Ads person and trade a skill or resource you have for a few hours of their time managing your campaign)
Break the rules within your thinking.
Remember there’s plenty of time, money or other resources out there.
The missing piece is simply your level of ability to leverage more of what you want from the talented people around you.